Meghan Lever

Alludo

Remote

February 2022 - Present

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Senior Manager of Brand Strategy and Creative 

• Lead and inspire a team of graphic designers and video production specialists to ensure all deliverables are creative, innovative, and align with client briefs while maintaining brand integrity.

• Coordinate and streamline the creative review process to ensure alignment with brand requirements and client expectations.

• Oversee the creative brand strategy across the parent brand and four core products, maintaining high standards for all creative work.

• Collaborate with cross-functional teams to understand design requests, ensuring smooth execution and timely delivery.

 

​Accomplishments

• Directed local photoshoots to capture unique, on-brand images for marketing collateral.

• Co-led the internal and external brand rollout of Alludo, managing all key visual components of the global launch.

• Implemented a new digital asset management tool, enabling employees to easily access approved creative assets on a user-friendly platform
   

Iron Mountain

Boston, MA

July 2015 - February 2022

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Brand and Creative Manager

Nov. 2020 - February 2022

• Positioned Iron Mountain as an innovative and trusted partner for customers, employees, and investors.

• Managed and inspired the graphic design team to produce high-quality, brand-compliant work.

• Collaborated with cross-functional marketing teams to provide design consultation and deliverables.

• Oversaw the creative review process to ensure global brand consistency and adherence to brand guidelines.

• Provided strategic brand guidance across various departments, including Communications, Procurement, HR, Legal, and Corporate Responsibility.

 

Accomplishments 

• Designed and tested a new logo, refreshed color palette, and graphics for a brand update.

• Led the internal cross-functional brand rollout, managing all key components of the launch.

• Directed local and international photoshoots to capture bespoke imagery of facilities and vehicles for use across business initiatives.

• Facilitated brand training for new employees and agencies.

• Established SLAs for creative services and a feedback loop with the Digital team.

• Implemented a new digital asset management tool, created a training guide, and served as the liaison for the platform.

• Designed self-service templates to ensure consistency and empower global marketing teams.

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Brand and Marketing Graphic Designer

Jul 2015 - Nov. 2020 

• Designed and produced assets for a global marketing team.

• Collaborated with Product Marketing, Demand Generation, Web UI/UX, Social Media, Video Production, and others to produce creative and innovative visuals.

• Provided art direction for Iron Mountain photoshoots, videos, and other creative projects.

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The Exhibit Source

Westwood, MA

​May 2009 - June 2015

 

Senior Graphic Designer

• Led a team of designers to create and produce innovative designs.

• Designed graphics and oversaw production of large tradeshow booths and displays for various clients.

• Conceptualized and designed graphics for The Exhibit Source’s marketing campaigns.

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